JUDGMENT OF THE GENERAL COURT (Eighth Chamber) 10. April 2024 (*) (EU trade mark – Opposition proceedings – Application for the EU word mark Mushie – Earlier EU word mark KUSHIES – Relative ground for refusal – Likelihood of confusion – Article 8(1)(b) of Regulation (EU) 2017/1001 – Professional representation – Article 120(1) of Regulation 2017/1001) In Case T‑262/23, Mushie & Co, LLC, established in Houston, Texas (United States), represented by S. Vasegård Andreasen, lawyer, applicant, v European Union Intellectual Property Office (EUIPO), represented by D. Hanf, E. Markakis and K. Zajfert, acting as Agents, defendant, the other party to the proceedings before the Board of Appeal of EUIPO being Diana Dolls Fashions Inc., established in Stoney Creek (Canada), THE GENERAL COURT (Eighth Chamber), composed of A. Kornezov, President, G. De Baere and K. Kecsmár (Rapporteur), Judges, Registrar: V. Di Bucci, having regard to the written part of the procedure, having regard to the fact that no request for a hearing was submitted by the parties within three weeks after service of notification of the close of the written part of the procedure, and having decided to rule on the action without an oral part of the procedure, pursuant to Article 106(3) of the Rules of Procedure of the General Court, gives the following Judgment 1. By its action under Article 263 TFEU, the applicant, Mushie & Co, LLC, seeks the annulment of the decision of the Fourth Board of Appeal of the European Union Intellectual Property Office (EUIPO) of ... Прочетете още